12 Baltimore groups unite for #WhatisyourpasHON campaign
BALTIMORE, MD (November 13, 2017) – A dozen Baltimore-based young professionals groups announced a collaboration today for the #WhatisyourpasHON #GivingTuesday campaign, aimed at inspiring 614,000 pledges–one for each resident of the city–of time to causes Baltimoreans are passionate about.
The campaign, organized by United Way of Central Maryland and its young professionals group, Emerging Leaders United, is the first of its kind since #GivingTuesday launched in 2012. The majority of #GivingTuesday campaigns nationwide focus on kicking off the charitable giving season with financial donations, with more than $168 million raised on #GivingTuesday 2016. The pasHON campaign recognizes the unique energy Baltimore’s 40 and under groups bring to civic engagement, and aims to harness that passion through a mass commitment of volunteerism.
“The 40-and-under crowd in Baltimore is particularly drawn to purposeful and social volunteer projects. They give generously of their dollars, but also crave opportunities for hands-on volunteering where they can see results. It was important to us to organize this new type of #GivingTuesday campaign not only to rally Baltimoreans for good, but to show what can happen when our city’s young leaders bring together nonprofits, businesses and individuals for a common goal,” commented Jeremy Rosendale, director of Emerging Leaders United.
In addition to Emerging Leaders United, the following young professionals groups have joined the #WhatisyourpasHON collaboration:
- Baltimore Corps
- Business Volunteers Maryland: GIVE Program
- Catholic Charities HYPED
- Comcast Young Professionals Network
- Greater Baltimore Urban League Young Professionals
- Junior League of Baltimore
- Network Under 40
- Old Line Society
- Ulman Cancer Fund for Young Adults
- Urban Land Institute Young Leaders
- Volunteering Untapped
Local businesses are also taking part in the pasHON campaign, with companies including Johns Hopkins, Exelon, Bank of America Merrill Lynch, Sascha’s Catering and many other local companies engaging their young leaders (many of whom are part of United Way’s Emerging Leaders United group) in the effort.
On November 28, a Giving Tuesday young professionals networking event will be held at Luckies Tavern at Power Plant Live in downtown Baltimore to encourage pledges to the pasHON campaign and celebrate those who have already pledged.
To make a pledge as part of the #WhatisyourpasHON campaign or learn more about the event at Power Plant Live, visit www.pashon.org by November 28, 2017.
What is your pasHON is a coalition of Baltimore-based young professionals groups organized by United Way of Central Maryland in 2017 with a mission of rallying young professionals to fuel positive change in Baltimore by pledging to volunteer, donate or advocate for causes they are passionate about on Giving Tuesday. To learn more, visit www.whatisyourpashon.org.
About United Way of Central Maryland
United Way of Central Maryland fights for the education, employment, housing and health of every person in every community. For more than 90 years, United Way of Central Maryland has been improving lives in the communities it serves – Anne Arundel, Baltimore, Carroll, Harford and Howard Counties, and Baltimore City – through programs like its 15 Family Stability sites that prevent homelessness and help families achieve self-sufficiency, and On Track 4 Success, a program in select schools throughout the region that identifies and helps young students stay on track to graduate high school
In January 2017, United Ways in Maryland released the ALICE® Report, revealing that more than a third of Maryland households – nearly 750,000 – either live in poverty, or qualify at or below the ALICE (Asset Limited, Income Constrained, Employed) threshold. United Way of Central Maryland fights to stabilize these ALICE residents and those that fall below the Federal Poverty Level.
In addition to the ALICE Report, United Way’s work is supported by the 2-1-1 Maryland United Way Helpline, a 24-hour, 7-day a week service that has provided information and referrals on health and human service needs for more than 10 years. To learn more about the United Way of Central Maryland, visit www.uwcm.org.